the index

Pages 1-2

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the editorial

Pages 1-3

Sahar Mustafa Abdel-Ghani

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Voracious Follow-Up Of Social Media Influencers And Its Relationship To Levels Of Depression And Psychological Loneliness Among Egyptian Youth

Pages 1-72

Mohamed Fouad Mohamed El-Dahrawy; Hanaa Hamdi Ahmed Bayoumi

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The role of social networking sites in enhancing public awareness By providing him with information... a field study

Pages 73-108

Ramadan Ibrahim Muhammad; Osama Mustafa Abdel Wahab

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The impact of Nostalgia marketing campaigns Via social media on the purchasing behavior of the older generations of Egyptians Applied on : "El-Shebraweeshy Nostalgia advertising campaign"

Pages 109-179

Abeer Fathy Mohamed Ibrahim El-Sharbini

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The Use of Artificial Intelligence Applications by Educational Media Students in Producing Graduation Projects and Its Relationship to Enhancing Digital Media Entrepreneurship Skills Necessary for Integration into the Labor Market: A Field Study in Light of the Unified Theory of Acceptance and Use of Technology

Pages 181-262

El-Sayed Mahmoud Osman

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The habits of reading micro news among sample of the Egyptian audience through news applications on smartphones

Pages 263-303

Flora Ekram

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Artificial Intelligence) AI( Strategies for Improving the Effectiveness of TV Ads ) A Study on the Egyptian Audience(

Pages 305-383

Engy Behjat Gamal Labib

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The Egyptian public’s search for economic information during economic crises via YouTube is related to spreading economic awareness among them

Pages 385-433

Dina Said Saleh Eweda

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The role of digital advertising in influencing purchasing decisions A field study on Kuwaiti university youth

Pages 437-473

Haya Dehriyan Mermah Abalkhail  ; Hanan Gunied

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Jordanian Women's Attitudes Towards the Role of the Media in Supporting Women's Economic and Social Empowerment: A Field Study

Pages 475-511

Shatha Faisal Musallam Abu Odeh Eloudat; Sahar Mustafa Abdul-Ghani Salama

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