Youth exposure to digital video journalism via social networking sites and its relationship to prioritization

Document Type : Original Article

Author

Lecturer in the Department of Educational Media - Faculty of Specific Education - Ain Shams University

Abstract

The aim of the research is to monitor the extent to which young people are exposed to digital video journalism through social media and its relationship to their prioritization of issues. This study is descriptive in nature, employing a survey methodology on a sample of Egyptian youth. The study was conducted on a random sample of 400 individuals from the Egyptian youth, utilizing a questionnaire and a priority ranking scale as research tools. The findings revealed that the "Al-Youm Al-Sabea" website is at the forefront of video journalism sites accessed by the study sample through social media, with a percentage weight of (18.9%). Following closely is "Sada El Balad" in second place with a percentage weight of (14.6%), followed by "Gate Al-Ahram" in third place with a percentage weight of (13.8%). In the fourth position, with a slight difference, is "Al Jazeera" with a percentage weight of (13.7%), followed by "Akhbar Al-Youm" in fifth place with a percentage weight of (12.8%). The results indicated that the contributions of digital video journalism in shaping the perception of the study sample towards the presented issues were as follows: "Identifying the most significant risks resulting from the issues facing Egyptian society" with a percentage of (55.1%) came at the forefront, followed by "Providing all information about current issues" with a percentage of (44.1%), "Following current issues" with a percentage of (43.9%), "Increasing my knowledge through what is presented on social media platforms" with a percentage of (42.6%), and "Helping me form sound opinions towards current issues" with a percentage of (39.1%). It was followed by "Contributing to changing my concepts towards some issues" with a percentage of (38.3%), and "Adding new information about various issues" with a percentage of (36.4%).

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