Yarmouk students’ attitudes towards new communication activities as source of cultural information

That, Zuhair Yasin; Alhammad, Khalaf Lafi; Mohammadein, Ahmed Hussain

doi:10.21608/joa.2020.127925

Yarmouk students’ attitudes towards new communication activities as source of cultural information

Document Type : Original Article

Authors

¹ Head of journalism department, Mass Communication Faculty, Yarmouk university

² Head of Public Relations and Advertising department, Mass Communication, Faculty, Yarmouk University.

³ Associate Professor in Journalism department, University of Petra

10.21608/joa.2020.127925

Abstract

This paper aims to explore students’ attitudes towards the communication cultural activities accomplished by the Yarmouk university. The study is descriptive and employs survey as a quantitative method to collect data from 420 respondents. The research concluded that 72% believe that the communication cultural activities should be continued. 32% confirmed that they do not attend or participating in these activities in regular basis. However, 29% emphasized that they are interested in participating in these activities regularly. Among the reasons that decrease the number of attendees of the communication cultural events is the inconveniency of the time or the location that these activities take place.

Keywords